5 Great tips to enhance your product photography
Our product photography cheat sheet
Using photographs of your products or services on your Recommendable profile is a great way to draw potential customers to your business and stand out from the crowd. The old adage that a picture speaks 1000 words remains true and the power of good photography can not be understated when marketing your business.
Here are our 5 top tips to taking great photographs:
1. Use the best camera available to you. You want the photos to look as professional as you can, so it’s worth investing time in getting good photographs. If you don’t have one, borrow a camera (rather than a quick snap on your phone) if you can.
2. Make sure there is good lighting available. If possible, shoot in daylight. You can also create a home-made studio for smaller products. Set up products against a plain white or neutral backdrop.
3.Enhance to photos yourself, there are many excellent free tools out there which professional photographers use – Picasa, PhoXo or even use Microsoft Picture Manager to change the contrast and brightness.
4. Alternatively, employ the services of a professional photographer that fits into your budget. The professionally-taken photos will repay for themselves over and againas they can be used for brochures, websites, business cards, not just for your Recommendable profile.
5. Don’t go over the top with editing images – you want them to look as natural as possible, but for some products, adding a vignette (a darker shadow around the outside of the photo) can create atmosphere.
With Recommendable’s business package, you can add multiple product and service images to your profile to really make your profile pop.